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HI! I’M ERICA.
I’m a coach, creative director, designer, and founder who moves between worlds (and who has moved between all four of the listed archetypes tbqh...) I help brilliant weirdos make cool things, ask better questions, and reconnect with what lights them up.
After a decade+ in design and marketing, I got really good at chasing the next thing— the project, the title, the cross-country move, the proof. Eventually, I started to wonder what it was all for! That’s when I began to question the climb and follow my own nascent spiral.
You can read even more about me here